National wine show experience for PR students

13 OCTOBER 2015

Two Charles Sturt University (CSU) public relations students are revelling in an opportunity to promote Bathurst's major annual national wine show this week. Ms Gabriella Power and Ms Tiarne Pattison are final-year Bachelor of Communication (Public Relations) students in the CSU School of Communication and Creative Industries in Bathurst. They have taken the reins to promote the 17th annual 2015 National Cool Climate Wine Show (Tuesday 13 to Friday 16 October), a premier event that celebrates Australian wine from grapes grown above 600 metres. Ms Power and Ms Pattinson are completing their degree's final-year capstone subject which requires them to work closely with a client on a project which draws on all their learning and experience at University. "The significant practical experience of running a national event has been very exciting and rewarding for us and our skill set has expanded enormously," Ms Power said. "More than 820 cool climate wines were entered in the 2015 National Cool Climate Wine Show. The wines are judged during this week, with the Trophy medal wines awarded on Friday 16 October as a prelude to the public tasting that night for those over 18 years. "The best part about working on this event is that we were given so much control and creativity over the public relations of the project. It's very rare that students are given the freedom to make big decisions about a national event, and we feel very lucky to be in this position. It's been great working as a team with Tiarne to get through the challenges together, with support and guidance the whole way from our lecturer Donald Alexander." Ms Power and Ms Pattison are keen to continue work in public relations once they graduate. "Our hands-on industry experience with the 2015 National Cool Climate Wine Show will be a competitive advantage when we enter the workforce," Ms Power said.

Media Note:

Contact CSU Media to arrange interviews with CSU PR students Ms Gabriella Power (pictured, left) and Ms Tiarne Pattison (right).

The 2015 National Cool Climate Wine Show public tasting for people aged over 18 is from 6pm to 9pm Friday 16 October at Bathurst Show Ground. The public tasting also offers locally produced fresh food and live music. Tickets are $35 each and are available from the Bathurst Visitor Information Centre on (02) 6332 1444 or visitors@bathurst.nsw.gov.au or at the door on the night.

More information about the 2015 National Cool Climate Wine Show can be found at www.coolwines.com.au and www.winesofbathurst.com.au

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BathurstNWGICCharles Sturt UniversityCSU studentsCommunication and Creative Industries