Free webinar offers agricultural industry professional development opportunity

1 MARCH 2023

Free webinar offers agricultural industry professional development opportunity

Charles Sturt University and industry partners are hosting a free professional development event about the future of technology and data innovations in Australian farming.

  • A free Charles Sturt University webinar for industry professionals explores how innovation in agriculture is driving sustainability and profitability, and benefits to people and the planet

The Charles Sturt University School of Agricultural, Environmental and Veterinary Sciences, Alumni and relevant University industry partners are hosting a free professional development event about the future of Australian farming through technology and data innovations.

The professional development webinar ‘How innovation in agriculture is driving sustainability and profitability’ is on Wednesday 15 March starting at 7pm.

The webinar will explore how these tech and data solutions can contribute to farming efficiency and sustainability and is an opportunity to connect with industry practitioners and current research.

Discussions will examine:

The future of Australian farming through technology and data innovations

  • The Global Digital Farm – a global-first hands-free commercial mixed farming operation demonstrating how technology can be used to enhance the operations of the commercial farm and help the farm manager make business critical decisions that deliver efficiency and sustainability.
  • Unlock the power of data, digital technology and world-leading research in demonstrating our sustainable farming future.
    Keynote speaker Mr Jonathan Medway (pictured), Charles Sturt University and the Gulbali Institute, Director, The Global Digital Farm.

Best practice data sharing and management

  • Data as a key enabler of innovation
  • Creating trust for data sharing through fair contracts and farmer-centric data governance.
    Guest speaker: Ms Gabi Ceregra, Data Policy Manager, FoodAgility CRC and National Farmers’ Federation.

New rural connectivity solutions for farmers

  • What type of digital technologies are farmers using today?
  • Introduction to Zetifi’s innovative long-range Wi-Fi technology that enables farmers to unlock the power of connected digital technology in poor coverage areas.
    Guest speaker: Mr Rob Lansdown, Business Development Manager, Zetifi

Connecting machines, people, technology and insights

  • Precision Ag technology to improve farming operations delivering better productivity and profitability.
  • Covering data and remote management, variable rate application, and field and water management.
    Guest speaker: Mr Hamish Ross, Integrated Solutions and Precision Ag Manager, Hutcheon and Pearce. Mr Ross is a third-generation John Deere machinery dealer and partner of Charles Sturt’s Agrisciences and Research Business Park (AgriPark).

New postgraduate agriculture courses – upskill or learn new specialised skills

The webinar is from 7pm to 8.30pm on Tuesday 15 March 2023 via Zoom. This is a free event but places are limited so register now to secure a place.

Media Note:

For more information or interviews contact Bruce Andrews at Charles Sturt Media on mobile 0418 669 362 or

Photo: Mr Jonathan Medway, Charles Sturt University and the Gulbali Institute, Director, The Global Digital Farm

The Gulbali Institute of Agriculture, Water and Environment is a strategic investment by Charles Sturt University to drive integrated research to optimise farming systems, enhance freshwater ecosystems and improve environmental management, to deliver benefits across Australia and globally.

About the webinar keynote speakers:

Mr Jonathan Medway:Director, Global Digital Farm – Charles Sturt University

As Senior Research Fellow spatial agriculture, Jon is building research capacity with Charles Sturt University’s Gulbali Institute for Agriculture, Water and Environment. He has worked on more than 2,500 projects across Australia and internationally, and current projects include the implementation of Australia’s first Global Digital Farm which is a digital agriculture system for the University’s 1,600 hectare commercial mixed farm.

Ms Gabriela Ceregra, Data Policy Manager -
Food Agility CRC and National Farmers’ Federation

Gabi is Food Agility’s Data Policy Manager, developing best practice data management policies for Food Agility projects and industry. Her experience in data management across health, financial services, and government has provided her with insight into how data is created, managed, and used across global organisations, and the risk management and regulatory requirements that need to be considered to create sustainable and scalable data eco-systems. Gabi holds a Bachelor of Commerce in Economics and Management (Honours) from Victoria University of Wellington, is a PMBOK certified Project Management Professional (PMP) and a certified Agile Scrum Master.

Mr Rob Lansdown, Business Development Manager –

Rob leads the sales, marketing and business development functions for rural connectivity company Zetifi. Since their inception in 2017, Zetifi has developed innovative solutions that allow farmers to access broadband connectivity in poor coverage areas. Rob’s responsibilities at Zetifi include understanding current and emerging technology trends and translating the complex networking smarts that underpin the company’s unique solutions into simple and easy-to-understand language for customers. He has qualifications in science, education and marketing from the University of New South Wales and 17 years’ experience in senior strategic marketing, communications and business development roles at a national and international level.

Mr Hamish Ross, Integrated Solutions & Precision Ag Manager - Hutcheon and Pearce

Hamish grew up on a mixed farming property at Henty in the Riverina and was focussed on a career in agriculture from a young age. He has a Bachelor of Agriculture/Bachelor of Business, a Graduate Certificate in Rural Science (Agricultural Consulting), a Master of Agriculture and has held a variety of roles engaging customers to facilitate their finance needs to see their agricultural businesses succeed and expand. In late 2019 Hamish took the role of Integrated Solutions Manager with Hutcheon and Pearce, a John Deere machinery dealer. His role has changed from providing solutions to assist the sale and support of steering tractors straight, to data, analytics, artificial intelligence and automation. The future for Hamish is preparing the customer base and the dealership for the sale and support of autonomous machinery.

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Agricultural Science Technology Gulbali Institute