Statement from Vice-Chancellor Andrew Vann

18 FEBRUARY 2019

We have been talking with our community about our University Strategy and brand refresh that includes considering changes to our name and visual identity.

Charles Sturt University has an ambitious agenda to transform our delivery, driven by our University Strategy, from now through to 2022. We are investing in three critical areas: our students, our communities and our internal capability.

We know we are an important part of the community in regional Australia.

We provide equitable access to higher education that delivers essential skills that serve our regions. Our teaching and research has a real impact on the people who study, work and partner with us. The economic benefit of our University flows through our communities and it’s critical that we continue to grow.

Public consultation sessions were held in Albury-Wodonga, Bathurst, Dubbo, Orange, Port Macquarie, Wagga Wagga and online. Feedback was collected through our website, email, social media and a public petition.

We listened to and spoke with our community and we’re proud and inspired by the passion for the University that you shared with us.

We heard loud and clear from your stories that you are connected to our name and our rich history. We believe it’s important we reflect the views of our community in our namesake.

Our name will remain as Charles Sturt University.

Consultation also told us that our communities agree with our strategic direction to deliver successful graduates, build vibrant regional communities and strengthen our University.

Our brand is an important part of delivering on this through to 2022 and beyond.

We will move forward with changes to our visual identity, logo and our marketing approach. We must be competitive; we must be sustainable. We cannot stand still.

You’ve told us how important this University is to you. We will draw on our shared history and values to develop our brand, to tell our unique stories and to represent the connections we’ve made and continue to make for every member of the university community.

We are really excited about revealing more about our brand in the coming months and sharing more about how our University Strategy is delivering on all the things you asked us to improve — teaching, learning, research and community engagement.

Our 30th year is a great time to prepare for the future and celebrate our past – it is important you continue to share your great stories and celebrate with us.

We hope you will join us in living our ethos, yindyamarra winhanganha, of respectfully knowing how to live well in a world worth living in.

From Charles Sturt University – thank you for your support now and into the future.

ENDS

Media contact:

Jessica Mansour-Nahra, 0447 737 948


Media Note:

To arrange interviews contact Jessica Mansour-Nahra on 0447 737 948 or news@csu.edu.au

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